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Channel: Product Strategies – The Financial Brand
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It’s Time For Personalization in Financial Services

The ability for banks and credit unions to develop personalized financial products is a big opportunity for differentiation.

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Tomorrow’s Checking: Built for the Mobile-First Customer

The checking account of the future will most likely be a downloadable bank account with functionality desired by the digital consumer.

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The End of the Basic Checking Product Suite

Brett King discusses why banks and credit unions must offer a new mobile checking account that is contextual, providing real-time insight.

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Behavioral Pricing – Watch Your Competitors, But Price for Consumers

Banks and credit unions pricing decisions should be based on competition as well as the principals of behavioral finance.

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Next Gen PFM: Contextual Money Management

While the demand for standalone PFM never materialized, digital money management with real-time insights is finally about to take off.

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Don’t Underestimate The Millennial Banking Opportunity

The Millennial consumer who has graduated college is an excellent prospect for savings, credit and investment services.

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